Senior Marketing & Business Development Manager - Consumer Sector

We are Eversheds Sutherland, a global law firm, with more than 5,000 people across over 30 countries. We’re full-service with deep niche and sector experience. Whatever challenge, wherever in the world, we’re equipped and ready to meet it. We live our values, we’re purposeful and purpose-led. So although the world is fast-moving and rapidly changing, we see it as a place where everyone can thrive. We’re ambitious for our clients, our communities – and for you. Whether you’re starting out on your career or well established, whether you’re a lawyer or in business services. If you’re looking for what’s next, we are too.

What to Expect

For business professionals, our environment is highly collaborative with value being placed on diversity of ideas, skills and mindsets. Not least yours. It’s energetic, fast-moving and there’s always something new to get involved in. You will get exposure across geographies and the firm as a whole. The future is a place of opportunity. Focusing on your success and for what’s next, will ensure you thrive too.

Our Team

The Eversheds Sutherland Business Development and Marketing team is a collaborative, international, and client-focused group that values innovation and commercial thinking. We work closely with partners and fee earners to support the firm’s global growth strategy, with sectors at the heart of our approach. Our priority sectors include, Energy, Financial Services, Health & Lifesciences, Consumer, Industrials, Government & Infrastructure, and Technology Media & Telecoms.

This role focuses on the Consumer Sector with a key focus on Sector Strategy & Client Development. It’s a dynamic and evolving market, offering a great opportunity to contribute to the firm’s strategic growth in this sector.

Role Overview

This is a senior, global-facing role within the Consumer sector team, combining strategic marketing leadership with hands-on client development.

Key Responsibilities

Sector Strategy & Market Positioning

• Take a leading role in identifying client and market trends and how our advice and market positioning can be advanced, in response, to support our aim of being a global leader in this field
• Work with the Sector Group Leader (SGL) and lead partners on structuring our service offering, products and marketing activities to engage clients globally, securing new mandates and developing existing client relationships
• Be a subject matter expert on the global capabilities of the firm within the sector, proactively engaging with key partners and associates across our international jurisdictions to support their practices
• Deliver a clearly thought-through, actionable client & market plan. Enabling the sector to work with our wider practice, sector and in-country teams, to draw-in relevant insight and content (litigation, employment, regulatory, finance, M&A, etc.) ensuring consistency of message, approach and success of the sector in growth areas

Client Development

• Lead on a select number of key client relationships with the key client programme and identify opportunities for growth and retention.
• Lead on the development of the client pipeline and engagement activities, including making go/no-go decisions and providing strategic input on pitches alongside the Pitch Team.
• Support the globalization of the client base through cross-selling initiatives and gap analysis.

Campaigns & Content

• Design and deliver integrated campaigns that target priority clients and market segments.
• Work with the wider marketing team to ensure campaigns are globally relevant, measurable, and aligned with sector goals.

Stakeholder Engagement

• Work closely with the SGL and sub-sector leads to deliver the sector’s three-year growth strategy.
• Build strong relationships with partners, fee earners, and international colleagues to ensure buy-in and collaboration.

Team Leadership

• Line manage a marketing manager and executive

Skills & Experience

What’s In It For You?

At Eversheds Sutherland, we provide benefits focused on looking after you: your development, your performance, your financial future and your health, as well as providing the opportunity to make a contribution to the world.

• We’re fair, transparent and equitable
• We share in the success of the firm, reward alignment to our values, going above and beyond and your individual performance
• We support flexible ways of working through our remote working policy and commitment to flexible, agile and hybrid ways of working
• We support your health and performance through our dental, healthcare and wellness support
• We support everything you are and all you bring through our powerful commitment to diversity and inclusion
• We provide a platform for your career, whatever your ambitions through our structured professional and personal training, mentoring and development programs
• We provide experience and opportunity through international and cross-function exposure
• We provide an opportunity to give back through our pro bono work and community engagement
• We help you plan ahead through retirement planning, insurance and assurance

Diversity & Inclusion

At Eversheds Sutherland, “Inclusive” is a core business value. We bring together different skillsets, global mindsets and approaches. We foster diversity of thought and the freedom to put ideas into action. We have an inherent respect for the individual. We have a strong belief in collaboration and teamwork. Sharing ideas, asking questions, solving challenges and meeting our clients’ goals: together.

We want all our people to thrive at work and reach their full potential and we work hard to continue to build a diverse and inclusive culture, monitor and report on our progress and impact, and develop our approach. This is reflected in our policies, systems and processes, and in our work with diversity membership organisations.

Many of our people work flexibly in some way and we are open to considering how we can accommodate flexible working arrangements alongside role requirements. If this is important to you, please talk to us about it during the recruitment process.

We want you to perform at your best during our recruitment process. If there is any adjustment or support you need, please contact us so we can discuss how we can best assist you.

For you,

For your success.

And what's next.